Sydney Opera House / Creative Partner

As part of a long-standing relationship, Novel has had the pleasure of working with the Opera House’s internal design team as well as with their strategic and corporate partners. Projects have ranged from brand and campaign guidelines, print publications, large format outdoor activations, festival creative and execution, educational resources, performance videos and animation.

Over the last few years Novel has also been involved in helping the Opera House with the implementation and roll-out of their renewal strategy. This has included massive on-site signage, hoardings, interactive digital screens and bi-lingual touch-points.

Amongst our most memorable experiences with the Opera House has been designing for some of their major performances - from show names and title treatments, performer photography and composition, to set design and costumes, the creative direction has been fast paced, innovative and exciting!